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Think of a brand that destines entire collections also to women plus sizes and pregnant women. This is David’s Bridal. This explains in part the success of the company, which today has more than 330 own stores in the United States, Canada, Mexico and the United Kingdom, and is proud to dress one third of American brides. Founded in 1950 in Fort Lauderdale, Florida (USA), the brand has already had exclusive collections signed by renowned designers such as Vera Wang, Oleg Cassini, Zac Posen and Melissa Sweet, which have helped it to consolidate itself as a reference in the bridal sector, with wedding dress models that please all audiences.

Its fashion aims not to be exclusive, which also applies to its price list, fit into any ceremony budget. These are some of the maxims that keep guiding the brand in its recent collection of wedding dresses. And that also make it known with regard to selections made for guests and godmothers, with a multitude of possibilities for party dresses.

Interview: the brand tells us more about the trends

• What are the trends for this new collection? With what word would you define it?

We would define it with the word “ethereal”. In this new collection we will see illusion-like transparencies on the waist, sleeves and back. The removable sleeve will be a trend and we will see them long and as a kind of cover, items that make it an ethereal, contemporary and timeless collection. The necklines on the back will play an important role in closing 2020.

• Is there anything new about fabrics or textures?

The detachable sleeves and the transparencies on the waist match perfectly with embroidered and stonework details, with rhinestones, and delicate lace, which give us a collection full of romance.

• What’s the trend cut for the new season?

Minimum volume in princess and A-line silhouettes.

• What is the most distinctive element in the collection?

At David’s Bridal we take pride in our quality of excellence and the details. All our customers when they buy receive an added value between quality and price. This collection seeks to meet all the demands of brides.

• Many brides have had to postpone their engagement to other seasons, what do they recommend you do to adapt your dress?

Each of us visualizes the dress of our dreams in a different way and we know that it is the right one when our eyes light up and we fall in love again with this image in the mirror. Our goal is to make our brides see themselves as they have always dreamed, and that is why we suggest that they try not to lose the essence of the dress they fell in love with and that they consult our experts correctly to solve any doubt.

• Does the brand have any help services for brides in this regard?

We have a team of experts both in sales and in clothing, so that the fit is appropriate, as well as customization options to, together, achieve the perfect dress.

Versatility

It’s impossible to define David’s Bridal dresses in one word. There is a world of combinations for the perfect match for the most different styles. In common, only the will that all give to marry who passes the eyes on the catalog thought for this year. Amarca walks between models since the classic to minimalist, from behaved to daring, in short and long models with deep cracksincluding some with front buttoning.

Plus size

Rare are the workshops that have a wide variety of pieces produced thinking about the women who wear the mannequin 44. An apparel tasting with American brand pieces are much more tranquil for those who meet this profile. The collection’s own photos show this. In them, there are models who understand that can be proud of their bodies and display the chance to have the curves highlighted. A-cut, evasive, mermaid and short wedding dresses show that a plus size wedding dress need not be monotonous and dull, just as it should not annul the female sensuality of larger bodies.

At the forefront

The skin fulfills an important function in a considerable part of the set thinking for this collection. Yes, the skin, you haven’t read it wrong. The shoulder and neck is highlighted by the shoulder to shoulder necklines and hopefully falls off. The one in the breasts, in the V-necklines. that can go all the way to the waist, with or without the use of transparent fabrics. The one of the back, in the generous drawings that leave almost the whole back to show. The legs, in the slits and short models above the knee. Even the side of the waist has been cut to be appreciated. Other wedding dress models use the illusion of transparency to show their arms in long sleeves. Definitely, the brand knows how to cause and dare in an elegant and glamorous way.

Clean minimalist

Another item that proves how David’s Bridal cares about all the nuances of brides present in the world. In the previous topic, we covered the unique and striking designs. In this one, we will deal with the sobriety and simplicity of the costumes that give up the many embroidery and lace by a cleaner look. It is the cut and fall of the fabric itself that is responsible for attaching glamour to the production. An austerity that can be broken or supplemented in the choice of accessories and simple hairstyles for marriage.

There is no doubt that there are several types of women in the world, owners of unique personalities and dreams. So why think about the taste of only a part of them? This is a question the American brand seems to ask itself with every new collection. Even in the most classic and traditional models, there is an innovative look in each seam that produces the wedding dresses that call attention for beauty and authenticity. So don’t feel bad if you end up between two or more completely contrasting style models. Her individuality is made up of different desires, needs and traits, which makes her so rich. Let your preference for clothes also reflect this. There is always the possibility to buy later one of the party dresses with the style of the preferred model for the wedding.

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