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Hard to find a bride who has never heard of Pronovias, a Spanish brand specializing in nuptial fashion of excellence. The family business that gave birth to it was founded in 1922 in Barcelona by Alberto Palatchi Bienveniste. It was a store specialized in lace, embroidery and silk fabrics with great acceptance in high society for the high quality of its materials. A reputation that has not been lost over time. From 1964, when the brand launched its first prêt-à-porter wedding collection, to the present day, its wedding dresses continue to leap to the eye for their sumptuous look. In recognition of the work, came the success and expansion by countries such as Germany, France, United Kingdom, Italy and United States, until reaching Latin America. The refinement is also present in the party dresses it produces.
Pronovias, the “chic to hurt” brand was inspired by Hollywood glamour for the 2021 bride collection costumes. The streets and scenery of the American district itself served as the backdrop for the photos in the catalog. In it, you can see red carpet trends, such as snorting sleeves, shoulder pads and false nudity. E, to better explain the new season, no one better than its own creative director, the Italian Alessandra Rinaudo. Keep up:
Table of Contents
Mermaid cut
The brand knows how to masterly value women’s curves, and demonstrates this in mermaid dresses. Layers of embroidered lace, tulle and crepe, which end in a Fluid tails help outline the body design, with breasts, waist and hips adjusted revealing the harmonious hourglass.
A whole range of application types is used for romanticism to the pieces, whether we handmade embroidery on tulle or pearls encrusted on opaque fabric. Both in the long sleeve and tight-fitting models and in the hope that it will fall, there is an important skin revelation that strengthens the sensuality of the body shapes.
Ethereal elegance
Fans of boho chic style have special reason to rejoice in the collection. The double lace and tulle give a fairy look, complemented by poet sleeves and evasive skirt, with or without slit, and floral applications evoke an ethereal beauty and oneiric. Hair bands and tiaras fit perfectly with this proposal in loose wedding hairstyles.
Sovereign Princess
O draped mikado fabric shows special resourcefulness to carry a deep neckline in the back in the princess wedding dresses. The classic cut makes an interesting contrast to the sobriety and clean look of the cloth, without glitter and flashy details.
Lace and stonework, when added to the look, give charm to an undetachable trim that enhances the bust and waist. For a more flying skirt, instead of the mikado, the mark uses chiffon and tulle in this kind of outfit.
High waistline
Wedding dress models with the tapering just below the bust favour the movements of pregnant women’s bodies in the pieces finished in evasé skirt and short sleeves. The embroidery is used to adorn and draw the attention of the eye to the upper torso, causing balance between what is seen above and the volume of the waist down.
Modern breathtaking
Smooth and clean lines with the use of stone for a look worthy of the best Italian couture. Romantic juliet style sleeves with a row of buttons and tight cuffs. Imagine the timeless glamour of Hollywood and you will find it in this collection. A Pronovias resorted to the provocative minimalism of modern trends in allusion to vintage elements. The result of this is a lush new outfit of references from the past revisited in fresh reinterpretations. If you blink too fast, you can even see Sophia Loren inside one of those.
Beyond the florals
Feathers, feathers, geometric figures and snowflakes appear as an alternative to floral embroidery. The applications with the shapes that, sometimes, replicate the effect tattooas if such designs had been incorporated into the skin. An escape from the obviousness of nuptial themes that only an innovative look is capable of impregnating the most classic cuts.
Volume on shoulders
Snort sleeves, pointy shoulder pads, floating chiffon drape and even stonework cover help with the composition of a more angular body design. Silhouette and posture of the bride benefit from this new outline which is also a success among the famous. The tuxedo type dress owes much of its impact to this detail.
Few brands can boast of incorporating Hollywood style so well into their nuptial footprint. Pronovias dresses move beyond obviousness and make us understand that whatever the bride’s style, you can think of interesting, innovative and sensual designs.
The profusion of possibilities offered by the company in this new collection makes us question our own style preferences. To such an extent that even a possible prior decision on wedding hairstyles cannot be left unchallenged.
Looking for a look that makes you feel special? 👰
We help you find it in our catalog
Compare and request quotes